“If you build it, they will come” worked well in “Field of Dreams.” But, like a lot of marketers, I took a more cautious (yet still curious) approach toward AI integration.“If you build it, they will come” worked well in “Field of Dreams.” But, like a lot of marketers, I took a more cautious (yet still curious) approach toward AI integration. When ChatGPT first hit the scene, it was exciting to see all the buzz but it left me hungry for more: What is AI actually good for? How does it work in a business environment? And can it save me time, or am I going to rewrite absolutely everything it produces? Well, like 75% of marketers, I believe AI will become a workplace staple in the next couple of years. And that will have a lot to do with how AI-powered tools help us automate our daily work. Let’s explore the idea of AI workflow automation and how marketers stand to gain their time and lives back from repetition. Table of Contents What is AI workflow automation? Why use AI workflow automation? What You Need to Start AI Workflow Automations How to Implement AI Workflow Automation for Your Team
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