13 Media Planning Tools I Tried & What Worked Best [+ Free Template]

Nowadays, people are consuming marketing and media in more ways than one, which means that media planning tools are no longer optional for those who want to reach their audiences across a variety of channels.Nowadays, people are consuming marketing and media in more ways than one, which means that media planning tools are no longer optional for those who want to reach their audiences across a variety of channels. I’ve found that while traditional outlets like TV, publications, and radio can still be valuable for certain businesses, more media planning is needed across online platforms like email, social media, influencer, and search than ever before. That means comprehensive media planning software is important for staying on top of what you’re doing and determining how it works. But where do you start? To help, I’ve rounded up a list of the essential media planning tools, software, and templates to use this year to help grow your audience. 1. HubSpot Media Planning Template [Featured Resource] Source Price: Free HubSpot’s paid media template can help you track your spending on paid media, when your messages are going out, and how much revenue you’re generating from each source. With this media tool, you’ll have