The 6 Best Content Planning Software — Experts Explain Their Top Choice

I’ve been in content marketing since early 2015. With almost a decade of experience, I’ve tested dozens of content planning software, spreadsheets, and calendars over the years.I’ve been in content marketing since early 2015. With almost a decade of experience, I’ve tested dozens of content planning software, spreadsheets, and calendars over the years. Collaborations with leading companies like HubSpot, Cognism, Userpilot, and small startups gave me the chance to work with tons of workflows and features. Some were love at first click, and some were meh. This article is a rundown of my six favorite content planning tools out there, complemented with insights from other content experts. Table of Contents What is content planning software? 4 Benefits of Using Content Planning Software What to Look for in Content Planning Software The 6 Best Content Planning Software What is content planning software? Content planning software is a tool that helps you organize, schedule, track progress and post-dues, and manage your content creation process with teammates in one place. It keeps your ideas, deadlines, briefs, publishing, and content distribution tasks on track, whether you’re working solo or as part of a team. A content marketing manager easily spots gaps in content planning